Tag Archives: Award

How Do You Jump-Start Sales in the New Year? Four Points

Situation: A CEO has been working with his team to jump-start sales to set the company on a positive growth path. His team has come up with some interesting ideas. He would like to hear from others as to what they have done to set their companies up for a year of positive growth. How do you jump-start sales in the new year?
Advice from the CEOs:
• Set up a focused, manageable revenue target list of 30-100 existing and desirable new clients. Focus sales efforts on these clients. This is much more effective than a shotgun approach.
• Touch-up and refresh the target list on a consistent basis. Create and lay out a schedule of contacts by email, telephone or meetings and stick to it.
• Schedule regular meetings with the team to share successes and insights gained from their efforts. Compliment this by awarding points and recognition for the best contributions to the meetings. Rather than deciding on the awards yourself, have the team vote on the best contributions. This will increase the camaraderie of the team and will encourage them to support each other
• Develop a focused network to link to former colleagues. For example, if you’ve worked at other companies join or create an alumni group for those individuals on Linked-in. This can develop unexpected new opportunities.

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How Do You Build an Effective Compensation Plan? Six Suggestions

Situation: A company hires and trains engineers from outside of their field. Their pay scale is typically below market for engineers in this field. Once the company trains them, these engineers are candidates for recruitment by other firms in the field that are considered premium employers. The CEO wants to address this situation. How do you build an effective compensation plan?

Advice from the CEOs:

  • In addition to compensation, a high-quality workplace and work experience are equally important.
  • Give the lead engineer or team compensation tied either to engineering charges or gross profit on successful projects. This can be a small percentage – but offers them a compensation upside that they are unlikely to find at another company.
  • Create a peer-recognition award like another company’s RAVE Award (Recognition, Achievement, Value, and Enthusiasm). On a regular basis – perhaps quarterly – the engineering team has the opportunity to select one of their members for this award. Components of the award may include a plaque, a free dinner or massage, or something that team members value. Ask them what they would like to see as rewards within the program.
  • A similar technique is a peer recognition box. Engineers nominate peers for recognition based on performance in a team project. At regular intervals, draw a name from the peer recognition box, with the winner receiving, for example, a gift certificate. The dollars are less important to the recipient than the recognition.
  • Focus on making the company “the place for talented engineers to work.” This can be as much a cultural situation as a place to make a great salary. The more that the company creates a fun and personally rewarding culture, the more it builds “stickiness” into the job. Ask the team for their input to shape the team and work environment.
  • Provide performance incentives for meeting quality objectives while exceeding time objectives. This beats existing cost estimates, so share some of the savings with the team working on the project.
  • Make special company celebrations a regular part of the company culture – for example, evenings out at premium restaurants and including spouses or significant others. By treating significant others well, the company creates a disincentive for the employee to leave.

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How Do You Recognize Employee Performance? Four Points

Situation: A company instituted employee awards two years ago. These include an annual President’s Award, at choice of the President, and a Peer Award which is awarded monthly by peers for outstanding achievement.  Recently, management recognized a team within the company with an award for a significant team contribution – a company-paid trip to Las Vegas. This caused resentment among some of the other employees.  How do you recognize employee performance?

Advice from the CEOs:

  • There are two benefits to employee awards – the award itself, and, more significantly, the employee being recognized among his or her peers. Transparency within any award system is important.
  • There does not appear to be anything wrong with the award to the team. However, it is important to communicate to the company that awards are proportional to the benefit that the employee or team has created for the company.
  • Since there has been a mixed response, a message to the company is appropriate. The best way to do this is a brief company meeting, with telephone access to those who are remote. Here are some key points to cover:
    • Make the theme of the meeting employee awards.
    • Recognize the team that received the Las Vegas award and use the meeting to update the company on your rewards policy. Detail the policy, how awards are recognized, and that rewards are commensurate with the level of benefit gained for the company.
    • Deliver the full message in a positive tone.
    • Schedule 1-on-1 telephone conferences with individual remote employees who are not able to participate in the meeting.
    • Optional – follow-up with an email detailing the awards policy.
  • The complaints that you heard meant that the company did the right thing. A little jealousy isn’t bad if it shows that the company will reward hard, productive work.

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Who Do You Serve – The Customer or The Company? Six Thoughts

Situation: A company’s motto is that they serve the customer first. As an unintended consequence company projects get lower priority and action than customer projects. Frequently, the CEO finds that company projects are only half completed. What have you done to make company initiatives a priority? Who do you serve – the customer or the company?

Advice from the CEOs:

  • This is a great question. Clearly serving the customer has to be top priority. However, you also have to complete company projects, particularly those which are critical to company function or which will enhance your ability to serve your customers.
  • Define the company as a customer for important projects. Call this “billable hours” to the company and credit them as such on these projects. Accompany this with employee training on how to prioritize “company” versus “customer” projects when priorities conflict. It may take time to work through this, and for the message to sink in.
  • Add completion of company initiatives to the company kudos list. LInk company award eligibility to completion of company initiatives. For mission critical projects, grant double credit for completion of company projects. Adjustment of incentives will help to get the message across.
  • In employee communications, include updates on company projects along with customer projects and give equal or greater emphasis as appropriate.
  • Have you defined your “ideal customer”?
    • Include internal customers within your definition of ideal customers.
    • This will help to clarify and prioritize opportunities and shift the mindset.
  • For mission critical projects hire additional personnel or contractors.

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How Do You Unify Culture in a Geographically Diverse Company? Six Ideas

Situation: As a company has grown to multiple sites around the world they have lost some of the culture that originally bound the company together. Many new hires are hired locally by regional managers and don’t have a strong bond to headquarters or the broader company culture. How do you build a unified culture in a company with many geographically diverse sites?

Advice from the CEOs:

  • Company culture starts with a common set of values. These values should drive everything, from hiring, through on-boarding and training, to performance measurement and evaluations.  In a strong company, these values should be reinforced regularly and expressed in the day-to-day behavior and decisions of the company.
  • Look at how you hire new personnel. Is alignment with company values part of the selection process?
  • Next, look at your on-boarding and training process. Company values and culture should be thoroughly expressed and reinforced in the training process.
  • There is no substitute to face-to-face meetings to build shared company values and culture. At least once or twice a year you should host national meetings that bring the regions together. At these meetings company values should be reinforced, there should be business content, and there should also be recreational bonding component to help employees get to know one-another.
  • Consider an annual reward or recognition trip or special event, and include spouses at company expense. This creates a completely different level of bonding, and spouse involvement communicates a company commitment to the families of the employees.
  • If you have a large number of locations, you should also have a human resources department. Among the important responsibilities of the HR department will be developing uniform selection criteria, uniform training which includes emphasis on company culture and values, and assistance in planning national or multi-regional meetings.

Key Words: Culture, Regions, Multi-site, Diverse, Values, Hiring, On-boarding, Training, Company, Meetings, Bonding, Award, Trip, Spouses, HR, Human Resource

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