Tag Archives: SMART

How Do You Shift a Key Employee to Manager? – Pt 1 Four Points

Situation: A CEO wants to promote a key employee from rainmaker to manager. This will not involve a change in expectations or metrics for either the new manager or the employees who will report to her. However, there needs to be more forcefulness and clarity on what needs to be accomplished, both for the new manager and her team. How do you shift a key employee from rainmaker to manager?

Advice from the CEOs:

  • Renegotiate expectations of the two employees who will now report to the new manager. This doesn’t change the team goal, but will give all members of the new team measurable objectives that will enable them to contribute. An example of a measurable and achievable objective may be leads generated for them to close.
  • Don’t just measure activity – measure the outcomes that the team’s activities produce. For the new manager, create a 90-day plan with specific, SMART objectives, as well as a training schedule that will bring her up to speed with the full organization so that she sees how the pieces fit together and has the opportunity to contribute as she sees opportunity.
  • Think about the full process through which the vision will be translated to reality:
    • Vision →
    • Plan →
    • Standards of Performance →
    • Objectives →
    • Evaluate and Monitor
    • With multiple feedback loops between these components
  • The key to business development or sales is relationships. Much of the technical aspect of any sale amount to learning the lingo that is involved with the sale.
    • Look at what members of the team can do to build relationships with potential clients.
    • Support them with technical support and teach them about the technical aspects of the business along the way – for example through lunch seminars.
    • The new manager will act as the closer for relationships that the team nurtures and brings to the firm.

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How Do You Motivate a High-potential Individual? Five Points

Situation: A CEO has a high-potential manager who heads a remote office of the company. This individual seems most comfortable with hands-on work, but the CEO believes that she has the talent to grow into a superb manager with broader responsibility within the company. How do you motivate a high-potential individual?

Advice from the CEOs:

  • The key is the motivation and ambition of the individual. Without this the individual will not make a successful move in the direction that is sought. Understand and respect her goals and interests.
    • Two books by William Ury may help: Getting to Yes and Getting Past No.
    • The potential danger is the Peter Principle – that the individual will get promoted to their level of incompetence.
  • Does this individual have a talented subordinate who could take on additional responsibility – to back-fill for her as she takes on new responsibilities?
    • The process of training an individual like this will become an important growth exercise for her as a manager.
  • If the individual agrees that she wants more responsibility, look for a mentor for her, or hire a trainer to work with her to facilitate the process.
  • If she is amenable to the move that the CEO envisions, establish written SMART objectives to guide her development and assumption of new responsibilities. This will give her a road map to success.
    • SMART Objectives – Specific Measurable Attainable Relevant and Time-bound
  • If she prefers her current track and responsibilities to the vision that the CEO has for her, the CEO may want to develop her subordinate to fill the desired role.
    • There are many cases in which a talented subordinate has surpassed not just one but many of their supervisors.

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Are Negative Incentives Effective? Four Perspectives

Situation: A company has been struggling to meet objectives. Financials aren’t completed on schedule, limiting the ability of the CEO to manage by the numbers. Milestones are behind schedule. The CEO was advised to consider stringent measures, including financial penalties, to force compliance to performance goals. In your experience, are negative incentives effective?

Advice from the CEOs:

  • There are at least three potential roots of this problem. Have your hired people who lack the skills to perform their functions? Is there a clear plan and set of priorities in place? Or are you as the CEO being consistent in your demands of the team? You need all three to meet your objectives.
  • Be sure to set SMART objectives: specific, measurable, achievable, realistic and time-bound. In addition, make sure that everyone understands how their performance impacts not only the plans of the company, but their salary and benefits as an employee. Be sure that everyone has the resources to complete what is expected of them.
  • Be careful if you are considering financial penalties, and negative incentives.
    • Many studies have shown that positive reinforcement is more effective than negative reinforcement.
    • If an employee is chronically behind on deliverables, ask what is happening and why they are not getting the job done.
    • If the response is not satisfactory, and performance doesn’t improve, you are better off terminating the employee than using negative incentives.
  • Often the question is not one of motivation but one of focus. Focus has to start at the top, and has to be maintained through departmental and team leadership. Make sure that there is proper training in setting and monitoring achievement of objectives throughout your leadership team. It helps if everyone clearly understands what the company is trying to achieve.

Key Words: Objectives, Achievement, Failure, Schedule, Manage, Numbers, Penalties, Compliance, Positive, Negative, Incentive, SMART, Resources, Achievable, Motivation, Focus, Training, Great Game of Business, Jack Stack, Understand

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The Dreaded Performance Review: Two Methodologies

Situation: We set objectives for employees; however these objectives frequently aren’t met, and there are lots of excuses for not meeting objectives. Most frustrating, employees are eager to share good news, but hide bad news and performance issues. What do other CEOs do to prevent these problems?

Advice from the CEOs:

  • A service company’s method:
    • Frequent measurement of performance against objectives.
    • Key metrics are monitored with top staff in weekly meetings that last tops one hour. We use a problem solving approach to address obstacles and to correct performance.
    • The CEO watches the direction, and staff makes the changes to make corrections to direction.
    • The trick is in the metrics. Metrics must measure meaningful performance and be tied directly to the company objectives.
  • A light manufacturing company’s method:
    • Historically the CEO had a problem holding on to non-performing individuals for too long.
    • He addressed this by instituting objectives and eliminating non-performers. The result: reduced complacency, and improved morale because performing employees were tired of taking up the slack for non-performers.
    • Documentation of non-performance and establishing a solid case for eliminating the employee are critical to avoiding wrongful termination suits.
  • General Observation: if a company has objectives, but lacks meaningful metrics to measure performance against objectives or a regular review process to assess performance against objectives, then the objectives are meaningless.
    • The CEOs’ experience is that establishing meaningful SMART (Specific, Measurable, Appropriate, Realistic, Time-Bound) objectives and regularly assessing performance in a collaborative atmosphere are the most important ingredients to an effective performance management system.

Key Words: Performance, Objectives, SMART Objectives, Employee Reviews, Performance Reviews  [like]
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